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Internet Portal

Internet portalthis by rule is a serious project, combining in itself features of the web site, reference book, means for mass information and sites for various groups of users, involved in common interests. For the large and medium business, the internet portals could be found attractive investment projects in the field of mass communications.

 

During the creation of internet portals, several groups of targets can be differentiated, some of which are:

  • Informational onescreation of open informational space, organising interaction between users and exchange of opinion. The result is a kind of collection of publications, organisation of archives of documents, articles and news, address data on certain topic.

  • Marketing onescreation and administration of the portal allows not only to collect large volume of data for consumers, competitors and business partners, but also the owner company to be presented in a favourable aspect.

  • Commercial onesprovision of paid services to users and/or sale of promotional space on the portal.

 

The targets of the portal to a great extent are defined by its structure, information content, and services for the users and by its strategy for further popularisation and development.

 

The specialists from our web studio have sufficient experience in the development and administration of internet portals and are able to complete the full complex of work:

  • General assessment, ideas for the portal

  • Consulting

  • Marketing studies for defining the targeted auditorium, forecasting outreach and user activity, estimation of competitive environment.

  • Budget planning of the project

  • Development of a business plan of a commercial internet portal.

  • Development of design, programming of sectors and services.

  • Research and preparation of textual and graphic performance

  • Training of personnel and development of instructions for servicing and scalability of the portal.

  • Optimisation for search engines and popularisation of the project

  • Carrying out of promotional and PR campaigns in internet.

  • Technical maintenance.

 

The specificity of work on the creation of internet portal suggests individual approach to the cost of the project and budget planning. Up to the beginning of the work on the project, you can obtain detailed consultation by an associate from our web design studio.

 

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